Richmond Symphony Logo

Richmond Symphony

  • Maintain website and social media accounts
  • Design marketing materials including playbills, brochures, stationery, invitation suites, posters, flyers, postcards, presentations, print ads and more using the Adobe Creative Suite
  • Assist the Marketing Manager with press releases, communications plans and promotional activities
  • Design, implement and track PPC campaigns through Google AdWords
  • Lead a young professionals advisory group consisting of 85+ members
  • Assist the VCU Brandcenter in rebranding the Symphony for the 60th Anniversary Season
Altria Logo

Altria

  • Designed infographics, marketing collateral, social media graphics and digital content using the Adobe Creative Suite
  • Assisted with the expansion and implementation of corporate brand standards across the holding company and all operating companies
  • Upheld brand standards by reviewing and approving all requests to use corporate logos
  • Published internal communications via email and company intranet to 9000+ employees enterprise-wide
  • Coordinated and assisted film agency in all phases of production for the holding company's first commercial
  • Monitored social media for product mentions and reported inappropriate use
  • Answered media calls and captured relevant information to share with company spokespersons
  • Responded to product inquiries in a timely and accurate manner
  • Monitored and analyzed industry news coverage for Senior Communication Managers 
Yelp Logo

Yelp

  • Assisted the Community Manager in event planning, execution and styling
  • Created original social media content daily for Twitter, Instagram and Facebook
  • Promoted local events to the community on Yelp.com and social media platforms
  • Researched and scheduled social media posts around peak performance times of account followers
  • Analyzed success of social media activity using Twitter analytics
  • Increased Twitter following by 35% and Instagram following by over 75%
  • Represented Yelp as a brand ambassador at events and festivals
  • Sought out opportunities to promote and partner with local business owners
  • Managed online discussions, comments and grievances made by business owners

Additional work experience available on LinkedIn.